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Research Monthly report

South Dakota hotel market update, May 2026

Reed Gizinski · hotel broker, Ruzicka Hotel Team at Marcus & Millichap

  • South Dakota

South Dakota hotels ran 55.93% occupancy at a $123.16 ADR over the last twelve months, RevPAR +0.87%. 1 hotel sold.

South Dakota's hotel market for May 2026: how hotels performed, what sold, where rates stand and what is being built. For a closer look at a specific market or hotel, ask for a report.

Occupancy, trailing 12 months

55.93%

ADR, trailing 12 months

$123.16

RevPAR, trailing 12 months

$68.88

+0.87% year over year

Performance

Across every South Dakota hotel, the trailing twelve months averaged 55.93% occupancy, a $123.16 ADR and $68.88 RevPAR, with RevPAR +0.87% on the year before.

ScaleT-12 OccT-12 ADRT-12 RevPARRevPAR, year over year
All hotels55.93%$123.16$68.88+0.87%
Luxury & Upper Upscale61.29%$181.74$111.38+4.08%
Upper Midscale65.13%$136.69$89.03-0.01%
Midscale & Economy48.71%$101.49$49.43-1.72%
ADR and RevPAR by scale, trailing 12 months
$0$50$100$150$200All hotelsLuxury & UpperUpscaleUpper MidscaleMidscale & EconomyAll hotels · ADR: $123.16Luxury & Upper Upscale · ADR: $181.74Upper Midscale · ADR: $136.69Midscale & Economy · ADR: $101.49All hotels · RevPAR: $68.88Luxury & Upper Upscale · RevPAR: $111.38Upper Midscale · RevPAR: $89.03Midscale & Economy · RevPAR: $49.43$123.16$181.74$136.69$101.49$68.88$111.38$89.03$49.43$0$50$100$150$200All hotelsLuxury &Upper UpscaleUpperMidscaleMidscale &EconomyAll hotels · ADR: $123.16Luxury & Upper Upscale · ADR: $181.74Upper Midscale · ADR: $136.69Midscale & Economy · ADR: $101.49All hotels · RevPAR: $68.88Luxury & Upper Upscale · RevPAR: $111.38Upper Midscale · RevPAR: $89.03Midscale & Economy · RevPAR: $49.43$123.16$181.74$136.69$101.49$68.88$111.38$89.03$49.43

Source: STR, one-month reporting lag

ADRRevPAR
All hotels$123.16$68.88
Luxury & Upper Upscale$181.74$111.38
Upper Midscale$136.69$89.03
Midscale & Economy$101.49$49.43
RevPAR change by scale
-2%0%2%4%6%All hotelsLuxury & UpperUpscaleUpper MidscaleMidscale & EconomyAll hotels · Trailing 12 months: 0.87%Luxury & Upper Upscale · Trailing 12 months: 4.08%Upper Midscale · Trailing 12 months: -0.01%Midscale & Economy · Trailing 12 months: -1.72%0.87%4.08%-0.01%-1.72%-2%0%2%4%6%All hotelsLuxury &Upper UpscaleUpperMidscaleMidscale &EconomyAll hotels · Trailing 12 months: 0.87%Luxury & Upper Upscale · Trailing 12 months: 4.08%Upper Midscale · Trailing 12 months: -0.01%Midscale & Economy · Trailing 12 months: -1.72%0.87%4.08%-0.01%-1.72%

Source: STR, one-month reporting lag

Trailing 12 months
All hotels0.87%
Luxury & Upper Upscale4.08%
Upper Midscale-0.01%
Midscale & Economy-1.72%

Month by month, South Dakota RevPAR in 2026 against 2025, through April:

RevPAR by month, 2025 and 2026
$0$25$50$75$100$125JanFebMarAprMayJunJulAugSepOctNovDecJan · 2025: $36.2Feb · 2025: $42.6Mar · 2025: $48.7Apr · 2025: $47.0May · 2025: $66.5Jun · 2025: $103.3Jul · 2025: $106.0Aug · 2025: $107.5Sep · 2025: $87.6Oct · 2025: $72.8Nov · 2025: $49.3Dec · 2025: $38.9Jan · 2026: $38.1Feb · 2026: $44.5Mar · 2026: $52.5Apr · 2026: $50.8$0$50$100$150JanMarMayJulSepNovJan · 2025: $36.2Feb · 2025: $42.6Mar · 2025: $48.7Apr · 2025: $47.0May · 2025: $66.5Jun · 2025: $103.3Jul · 2025: $106.0Aug · 2025: $107.5Sep · 2025: $87.6Oct · 2025: $72.8Nov · 2025: $49.3Dec · 2025: $38.9Jan · 2026: $38.1Feb · 2026: $44.5Mar · 2026: $52.5Apr · 2026: $50.8

values read from the CoStar chart in the original email

Source: CoStar, as of May 26, 2026

20252026
Jan$36.2$38.1
Feb$42.6$44.5
Mar$48.7$52.5
Apr$47.0$50.8
May$66.5
Jun$103.3
Jul$106.0
Aug$107.5
Sep$87.6
Oct$72.8
Nov$49.3
Dec$38.9

All figures are from STR and run a month behind. For a specific market or scale, reach out.

Sales

HotelCityPriceNote
Motel 6 MitchellMitchell-~$1,600,000, I don't know the exact price

Sale prices come from public records and may not include capital allocated to FF&E or goodwill. Want to know more about one of these sales? Get in touch.

Capital markets

RateAs of May 27, 2026
Prime rate6.75%
10-year Treasury4.481%
5-year Treasury4.170%

New developments

This month's new hotels and sales
MitchellSouth DakotaMitchellMitchellSouth DakotaMitchell

Boundaries, roads and water: U.S. Census Bureau (TIGER/Line).

Another 12 hotels have been proposed. Call or email to learn more about any of them.

Tools

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