120 nights ahead
Four months of prices, kept current. When a price moves, the old one is kept.
Hotel rate tracking, event tracking and ownership dataKnow what every hotel around you charges tonight — and why.
What every hotel in your market charges for each of the next 120 nights, the games, conventions and tournaments coming to town, what sells or lists nearby, and who owns every hotel around you — in one place.
Hotel rate tracking
Your hotel against its neighbors, every night for four months.
Prices before taxes and fees, guest scores, and how close each night is to selling out — with every price change kept. Pick a radius or your own competitive set and see where you rank, night by night.
Your hotel against its neighbors
Pick a radius and a night: every hotel around you, its price and score, and where you rank.
Track your market's rates arrow_forward
Every hotel in Minnesota, Wisconsin, Iowa and the Dakotas
Hotel event tracking
The events coming to town, and the rooms they'll need.
Games, concerts, conventions, tournaments and races near your hotel, each with an estimate of the hotel rooms it will fill — so you see the busy nights months before they arrive.
- stadium
Every kind of event
Stadiums and arenas, convention centers, visitor bureau calendars and ticketing sites, kept current.
- hotel
The rooms each one needs
How many hotel rooms an event will fill, on the nights its visitors stay.
- calendar_month
Busy nights, months ahead
Each night around your hotel marked quiet, normal, busy or peak.
Sales and for-sale tracking
Know the day a hotel near you sells or goes on the market.
Recorded sales from the county and state filings, and the listings, price cuts, contracts and auctions on the broker sites and marketplaces — each matched to the right hotel and kept as its history.
- paid
What sold, and for how much
The price, the date and the price per room — the comps behind your hotel's value.
- sell
What's for sale
New listings, price cuts, under contract and back on the market.
- gavel
Auctions to the close
Hotel auctions in the five states, watched through the bidding, with the result recorded.
Ownership data
Who owns every hotel around you, from the public record.
A card for every hotel in the five states, on more than 700,000 parcels from the county records: the owner of record and where its tax bill goes, the tax bill, the assessed value and the sales recorded against it — kept up to date.
- person_search
Owner of record
The owner on the county's roll and its mailing address, for every parcel around you.
- receipt_long
Tax bills and values
Each year's bill and assessed value, with the county page it came from.
- home_work
Parcels on the map
The outline, acres and land use of each parcel, under every hotel.
Free hotel underwriting model
The Excel model a hotel broker underwrites with — free.
Reed Gizinski's own model for underwriting a hotel acquisition, the blank workbook yours for a name and an email.
- receipt_long
A seller's P&L, cleaned up
Every line mapped to USALI categories, and the comp set's STR data charted beside it.
- table_view
PIP, pro forma and waterfall
The PIP and its financing month by month, ten years of operations, and a three-tier IRR waterfall.
- print
Ready for lenders and investors
Sensitivity tables that run the whole waterfall, and one-page summaries to print.
download Get the free hotel underwriting model
See every tab before you download
Hotel market reports
An in-depth report on any hotel market in five states.
The report a hotel broker prepares before a sale, for any market in Minnesota, Wisconsin, Iowa, North Dakota or South Dakota — a written report and a slide deck.
- monitoring
Performance and new supply
Occupancy, ADR and RevPAR over ten years, and what's being built.
- groups
Demand and peer markets
What brings people to town, and how the market stacks up against its peers.
- paid
Sales and brand white space
What has traded and for how much, and the brands that fit but aren't there yet.
Hotel valuations
What is your hotel worth today?
handshakeIn partnership with Marcus & Millichap and the Ruzicka Hotel Team
Considering a sale, getting ready for an investor meeting, or keeping track of a portfolio: ask Reed Gizinski and the Ruzicka Hotel Team at Marcus & Millichap. Kept confidential.
- Tell us about the hotelWhich one, why you're asking, and what records you have.
- The Ruzicka Hotel Team looks at it and its marketRecent sales, rates, supply and demand around it — and your numbers, if you share them.
- You hear what it's worthA value, with how it was reached: revenue multiple, price per key and cap rate.
Questions
What hotel owners ask about NexTurn
How does hotel rate tracking work?
NexTurn reads the price every hotel shows for each of the next 120 nights — before taxes and fees, with guest scores and how close each night is to selling out — reads them again each day, and keeps every change. Pick a radius or your own competitive set to see where your hotel ranks each night.
Which events does NexTurn track?
Games, concerts, conventions, tournaments and races, from stadiums, arenas, convention centers, visitor bureau calendars and ticketing sites — each with an estimate of the hotel rooms it will fill, and every night marked quiet, normal, busy or peak.
Can I see who owns the hotels around me?
Yes. Every hotel sits on its parcel from the county records, with the owner of record and the address its tax bill is mailed to, the tax bill, the assessed value and the sales recorded against it.
Will I know when a hotel near me sells or goes on the market?
Yes. Recorded sales are matched to each hotel with the price, the date and the price per room, and new listings, price cuts, contracts and auctions show up as they're found.
Which markets are covered?
Minnesota, Wisconsin, Iowa, North Dakota and South Dakota today. Every state is the goal — the sources are built state by state.
Is the hotel underwriting model free?
Yes. The blank Excel workbook is free for your name and email, and needs Excel 365 or Excel 2021 or later. Get the model.
Who prepares valuations and market reports?
Valuations come from Reed Gizinski and the Ruzicka Hotel Team at Marcus & Millichap; market reports from Reed. Request a valuation or a market report.
See your market tomorrow morning.
Sign up and your workspace opens with a card for every hotel we cover, its rates and the events around it — the whole CRM included for your own contacts and notes.