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Research Market report

Minneapolis CBD, MN hotel market report, Q2 2026

  • Minneapolis
  • Hennepin County

Downtown Minneapolis: a $179 ADR, 54.9% occupancy and $98.45 RevPAR (-1.7%); a 288-room pipeline, 2.7% of supply, and a distressed cycle.

Downtown Minneapolis has the highest room rates of any urban hotel market in the Upper Midwest and the weakest occupancy in its peer set. Over the last twelve months the CBD's hotels ran 54.9% occupancy, a $179.17 ADR and $98.45 RevPAR. Rate is doing the heavy lifting for downtown hotel values: ADR is above the top quarter of its 10-year range while occupancy sits at its 10-year median.

The Minneapolis CBD hotel market
Minneapolis Convention CenterU.S. Bank StadiumBloomingtonRochesterMinneapolis Convention CenterU.S. Bank StadiumHwy 47Hwy 29Hwy 77Hwy 22Hwy 43US 10US 14I-35I-90Red WingWinonaShakopeeLakevilleMinneapolis Convention CenterU.S. Bank StadiumBloomingtonMinneapolis Convention CenterU.S. Bank StadiumHwy 77Hwy 60US 212US 10US 14I-35Red WingLakevilleMaple Grove

Boundaries, roads and water: U.S. Census Bureau (TIGER/Line).

Executive summary

Occupancy, 12 months

54.9%

-1.7% YoY

ADR, 12 months

$179.17

-0.1% YoY

RevPAR, 12 months

$98.45

-1.7% YoY

Sale price per room

$218,000

+4.6% YoY

CoStar counts 50 existing hotels and 10,557 rooms in the submarket, with performance measured on a 10,931-room pool of reporting hotels. Trailing 12-month occupancy of 54.9% is essentially at the 10-year median (54.06%) but is -1.7% on the year, down from 55.9%. ADR of $179.17 is flat (-0.1%) and above the 75th-percentile band of its 10-year range. RevPAR of $98.45 is -1.7% on the year and well inside its historical range.

Demand is anchored by Hennepin Healthcare (7,541 downtown employees), Target Corporation (7,100), Hennepin County, Wells Fargo, U.S. Bank and Ameriprise. Group demand runs through the 1.6 million square foot Minneapolis Convention Center, whose 2026 calendar includes the Twin Cities Auto Show, the National Pheasant Fest & Quail Classic, the Northwest Sportshow and a strong slate of consumer expos. U.S. Bank Stadium, Target Center and Target Field add sports demand, and the 2026 IIHF World Junior Hockey Championship and the 2026 Special Olympics USA Games both bring compression windows.

On the other side, downtown office vacancy reached 23.4% in late 2025, hybrid work keeps squeezing weekday corporate room nights, and the W Minneapolis at the Foshay Tower entered foreclosure in early 2026. The pipeline is muted: one hotel under construction (The West Hotel, 123 rooms in the North Loop) and one proposed (a 165-room conversion of the Yamasaki-designed 20 Washington Avenue building). The 288 pipeline rooms are 2.7% of inventory, modest for a major metro and supportive of ADR discipline.

CoStar market snapshot, May 2026
Existing hotels50
Inventory rooms10,557 (+0.4% YoY)
Reporting pool (analytic rooms)10,931
Under construction123 rooms (1 hotel)
Rooms delivered, last 12 months0
Recently opened, last 12 months146 rooms (1 hotel)
Market cap rate9.5% (-10 bps YoY)
Market sale price per room$218,000 (+4.6% YoY)

The market

Minneapolis is the larger of the Twin Cities and the economic anchor of the 16-county Minneapolis-Saint Paul-Bloomington metro, home to about 3.7 million people. CoStar's Minneapolis CBD covers the downtown core (Nicollet Mall, the Warehouse District, the North Loop, the Mill District and the East Bank/Downtown East stadium district) plus the University of Minnesota area and parts of Uptown and Northeast Minneapolis. It sits where I-35W meets I-94, fifteen minutes from Minneapolis-Saint Paul International Airport, which served 39.8 million passengers in 2024.

The metro ranks 16th in the U.S. by population and 13th by GDP. The CBD is the densest employment center in the five-state region, about 200,000 workers at full pre-pandemic capacity; the Minneapolis Downtown Council puts today's daytime population at roughly 70-80% of 2019. Median household income is about $77,000 in the city and $98,000 in the metro (American Community Survey, 2023).

The Twin Cities has an unusually broad Fortune 500 base: more than a dozen headquarters, including Target, U.S. Bancorp, UnitedHealth Group (Eden Prairie/Minnetonka), 3M (Maplewood), General Mills, Best Buy, Land O'Lakes, Ecolab, Ameriprise Financial, Xcel Energy, C.H. Robinson and Polaris. Several keep their main offices downtown. The metro economy spans financial services, retail, healthcare, agribusiness, manufacturing and a growing technology sector.

MetricValueNotes
Metro population~3.7M16th largest U.S. metro
Minneapolis population~430,000Largest city in Minnesota
Metro median household income~$98,000Above the national median
Metro unemployment (Mar 2026)~3.7%Below the U.S. average
Fortune 500 headquarters (metro)12+Per the Fortune 500 list
MSP airport passengers (2024)39.8MMSP Airport Commission
Downtown daytime population~150,000~70-80% of the 2019 peak
Office vacancy (CBD, late 2025)23.4%Cushman & Wakefield
Top downtown employers, approximate headcount
Hennepin HealthcareHennepin Healthcare · Downtown employees: 7,5417,541Target Corp.Target Corp. · Downtown employees: 7,1007,100Hennepin CountyHennepin County · Downtown employees: 6,8006,800Wells FargoWells Fargo · Downtown employees: 5,5005,500U.S. BankU.S. Bank · Downtown employees: 4,2564,256Ameriprise FinancialAmeriprise Financial · Downtown employees: 4,1004,100Hennepin HealthcareHennepin Healthcare · Downtown employees: 7,5417,541Target Corp.Target Corp. · Downtown employees: 7,1007,100Hennepin CountyHennepin County · Downtown employees: 6,8006,800Wells FargoWells Fargo · Downtown employees: 5,5005,500U.S. BankU.S. Bank · Downtown employees: 4,2564,256Ameriprise FinancialAmeriprise Financial · Downtown employees: 4,1004,100

Source: Minneapolis Downtown Council; Bring Me the News (2024-2025)

Downtown employees
Hennepin Healthcare7,541
Target Corp.7,100
Hennepin County6,800
Wells Fargo5,500
U.S. Bank4,256
Ameriprise Financial4,100

New supply

The CBD pipeline is narrow and typically urban: every project is a boutique or a conversion, and none is a large branded select-service hotel. The 288 pipeline rooms are 2.7% of inventory, a low ratio that supports rate discipline.

Hotel pipeline
20 Washington Avenue, Yamasaki building (proposed)20 Washington Avenue, Yamasaki building (proposed) · Rooms: 165 rooms165 roomsThe West Hotel, North Loop (under construction)The West Hotel, North Loop (under construction) · Rooms: 123 rooms123 rooms20 Washington Avenue, Yamasaki building (proposed)20 Washington Avenue, Yamasaki building (proposed) · Rooms: 165 rooms165 roomsThe West Hotel, North Loop (under construction)The West Hotel, North Loop (under construction) · Rooms: 123 rooms123 rooms

Source: CoStar, May 2026; press releases

Rooms
20 Washington Avenue, Yamasaki building (proposed)165 rooms
The West Hotel, North Loop (under construction)123 rooms

Under construction

The West Hotel (North Loop), 123 rooms. The project joins four historic North Loop buildings steps from the Mississippi riverfront. After the original developer (Commutator Co.) could not secure completion financing in 2024, Onward Investors took the project at a sheriff's sale for about $30 million of credit, and Salt Hotels now leads the operations and brand work. It will have a culinary program from James Beard Award-winning chef Tim McKee, a stone cellar cocktail bar, a rooftop bar with a terrace and six event spaces. Stabilized opening is targeted for late 2026 or early 2027.

Proposed

20 Washington Avenue hotel conversion, 165 rooms. CDT Realty bought the six-story, Minoru Yamasaki-designed Northwestern National Life Building in November 2025 for $7.1 million. The boutique hotel plan calls for 165 keys, a ballroom and pool deck in the former mechanical penthouse, a 17,000 square foot rooftop patio on top of the original portico, and a ground-floor restaurant along the building's reflecting pools. Construction is expected to start in 2027 for a summer 2028 opening.

Pipeline summary
Total pipeline rooms288 (2 projects)
Under construction123 rooms (1 project)
Proposed165 rooms (1 project)
Pipeline as a share of inventory2.7%
Recently opened, last 12 months146 rooms (1 project)

Demand drivers

CBD demand is the most diversified in the state, a true urban mix: large corporate offices, a major academic medical center, the busiest convention venue in the Upper Midwest, major-league stadiums (including the Minnesota Vikings' home), and a growing leisure base around the riverfront, Nicollet Mall, the Walker Art Center and the theater district. It is more cyclical than peer Upper Midwest markets because corporate and convention demand carry more weight, but at its peak it supports ADRs without equal in the five-state region.

Estimated demand mix by segment
0%10%20%30%40%Corporate andbusinessHealthcare(Hennepin County Medical Center)Conventionand group (MCC)Leisure andtourismSports andentertainment (U.S. Bank Stadium, Target Center)Governmentand university (U of M)Corporate and business · Share of demand: 32%Healthcare (Hennepin County Medical Center) · Share of demand: 14%Convention and group (MCC) · Share of demand: 22%Leisure and tourism · Share of demand: 16%Sports and entertainment (U.S. Bank Stadium, Target Center) · Share of demand: 10%Government and university (U of M) · Share of demand: 6%32%14%22%16%10%6%0%10%20%30%40%Corporateand businessHealthcare(Hennepin County Medical Center)Conventionand group (MCC)Leisureand tourismSportsand entertainment (U.S. Bank Stadium, Target Center)Governmentand university (U of M)Corporate and business · Share of demand: 32%Healthcare (Hennepin County Medical Center) · Share of demand: 14%Convention and group (MCC) · Share of demand: 22%Leisure and tourism · Share of demand: 16%Sports and entertainment (U.S. Bank Stadium, Target Center) · Share of demand: 10%Government and university (U of M) · Share of demand: 6%32%14%22%16%10%6%

An estimate, not a CoStar segmentation.

Source: Reed Gizinski analysis based on CoStar, Meet Minneapolis, BLS

Share of demand
Corporate and business32%
Healthcare (Hennepin County Medical Center)14%
Convention and group (MCC)22%
Leisure and tourism16%
Sports and entertainment (U.S. Bank Stadium, Target Center)10%
Government and university (U of M)6%

Corporate and business travel

Corporate transient is still the largest segment by estimated room nights. Downtown headquarters and major offices include Target Corporation (7,100 employees), Wells Fargo (5,500), U.S. Bank (4,256), Ameriprise Financial (4,100) and the Hennepin County government complex (6,800). Xcel Energy, RBC Wealth Management and the tenants of Capella Tower and the IDS Center round out the base. Hybrid work has flattened the Tuesday-Thursday peaks, but compression is coming back in big in-office weeks.

Healthcare

Hennepin Healthcare (Hennepin County Medical Center) is the largest downtown employer at 7,541 employees, its campus just east of the core. The University of Minnesota Medical Center, a short walk across the Mississippi, adds visiting clinicians, patient families and clinical trial travel that flows into nearby select-service and extended-stay hotels.

Convention and group

The Minneapolis Convention Center has 1.6 million square feet of space, 475,000 square feet of exhibit space, an 87-room meeting suite and a 3,400-seat fixed auditorium. Its 2026 calendar includes the Twin Cities Auto Show, the Minneapolis Boat Show, National Pheasant Fest, the Northwest Sportshow, the Home + Garden Show, the Twin Cities Home Expo, the Oddities & Curiosities Expo and a slate of professional association meetings. The MCC is early in a multi-year modernization, tracked in the Upper Midwest Development Tracker.

Leisure and tourism

Leisure demand has grown since 2022 as Minneapolis invested in the riverfront and the Mill District: the Mill City Museum, Guthrie Theater, Stone Arch Bridge, Walker Art Center, Minneapolis Sculpture Garden, the Chain of Lakes and a growing food scene in the North Loop. The skyway system, 11 miles of climate-controlled second-level walkways, makes downtown the easiest large U.S. CBD to get around in winter.

Sports and entertainment

U.S. Bank Stadium (Minnesota Vikings, 66,860 seats), Target Center (Timberwolves and Lynx) and Target Field (Twins) are all an easy walk from downtown hotels. The 2026 calendar includes the IIHF World Junior Hockey Championship and the Special Olympics USA Games, each a multi-week compression window. Concerts at U.S. Bank Stadium and Target Center keep driving weekend leisure spikes.

Government and university

The Hennepin County government complex, City Hall and the federal courthouse are in or next to the CBD. The University of Minnesota Twin Cities (about 52,000 students) adds campus visits and athletics, especially on football and hockey weekends, commencement, parents' weekend and major academic conferences.

ProjectCategoryStatusHotel demand impact
U.S. Bank Stadium 2026 event calendarSports and eventsOngoingVery high
MSP Airport Terminal 2 North expansionInfrastructureUnder constructionHigh
Minneapolis Convention Center modernizationConventionPlanningHigh
The MIX (Minnesota Innovation Exchange)Corporate and innovationPlanningHigh
2026 World Junior Hockey and Special Olympics USA GamesEventsConfirmedHigh
Fairview/U of M Health partnership restructuringHealthcarePlanningMedium
Highland Bridge (Ford site) redevelopmentMixed-useUnder constructionMedium
North Side Mississippi amphitheaterEntertainmentApprovedMedium
2026 FIFA World Cup watch parties and spilloverTourismPlannedMedium

Performance

Every figure here is from CoStar's May 2026 STR-aligned market report for the Minneapolis CBD. CoStar tracks 10,557 rooms in 50 hotels; occupancy, ADR and RevPAR are measured on the 10,931-room reporting pool, slightly larger than the inventory because the pool can include hotels at different operating stages.

Total market3 monthsYear to date12 monthsPrior 12 months
Occupancy46.3%43.8%54.9%55.9%
ADR$170.72$165.77$179.17$179.31
RevPAR$79.05$72.62$98.45$100.14
Trailing period snapshot
0%20%40%60%$0$50$100$150$2003 monthsYear to date12 months3 months · Occupancy: 46.3%Year to date · Occupancy: 43.8%12 months · Occupancy: 54.9%3 months · ADR: $170.7Year to date · ADR: $165.812 months · ADR: $179.23 months · RevPAR: $79.0Year to date · RevPAR: $72.612 months · RevPAR: $98.546.3%43.8%54.9%$170.7$165.8$179.2$79.0$72.6$98.50%20%40%60%$0$50$100$150$2003 monthsYear to date12 months3 months · Occupancy: 46.3%Year to date · Occupancy: 43.8%12 months · Occupancy: 54.9%3 months · ADR: $170.7Year to date · ADR: $165.812 months · ADR: $179.23 months · RevPAR: $79.0Year to date · RevPAR: $72.612 months · RevPAR: $98.5

Source: CoStar, May 2026

OccupancyADRRevPAR
3 months46.3%$170.7$79.0
Year to date43.8%$165.8$72.6
12 months54.9%$179.2$98.5
Where today sits in the 10-year history
Occupancy, 10-year typical range38.41% - 69.77% (median 54.06%)
Occupancy, 12 months54.9%: within the range, essentially at the median
ADR, 10-year typical range$134.50 - $176.76 (median $155.71)
ADR, 12 months$179.17: above the 75th-percentile band
RevPAR, 10-year typical range$57.80 - $113.95 (median $86.42)
RevPAR, 12 months$98.45: within the range, a little above the median
Market sale price per room$218,000 (prior period $209,000)
12-month rolling performance, 2016-2026
COVID impact20%30%40%50%60%70%80%$0$50$100$150$200201620172018201920202021202220232024202520262016 · Occupancy: 63.0%2017 · Occupancy: 65.0%2018 · Occupancy: 67.0%2019 · Occupancy: 69.0%2020 · Occupancy: 30.0%2021 · Occupancy: 45.0%2022 · Occupancy: 55.0%2023 · Occupancy: 58.0%2024 · Occupancy: 56.0%2025 · Occupancy: 55.9%2026 · Occupancy: 54.9%2016 · ADR: $1482017 · ADR: $1522018 · ADR: $1582019 · ADR: $1632020 · ADR: $1102021 · ADR: $1302022 · ADR: $1552023 · ADR: $1682024 · ADR: $1752025 · ADR: $1792026 · ADR: $1792016 · RevPAR: $932017 · RevPAR: $992018 · RevPAR: $1062019 · RevPAR: $1122020 · RevPAR: $332021 · RevPAR: $592022 · RevPAR: $852023 · RevPAR: $972024 · RevPAR: $982025 · RevPAR: $1002026 · RevPAR: $98$17954.9%$98COVID impact20%40%60%80%$0$50$100$150$2002016201820202022202420262016 · Occupancy: 63.0%2017 · Occupancy: 65.0%2018 · Occupancy: 67.0%2019 · Occupancy: 69.0%2020 · Occupancy: 30.0%2021 · Occupancy: 45.0%2022 · Occupancy: 55.0%2023 · Occupancy: 58.0%2024 · Occupancy: 56.0%2025 · Occupancy: 55.9%2026 · Occupancy: 54.9%2016 · ADR: $1482017 · ADR: $1522018 · ADR: $1582019 · ADR: $1632020 · ADR: $1102021 · ADR: $1302022 · ADR: $1552023 · ADR: $1682024 · ADR: $1752025 · ADR: $1792026 · ADR: $1792016 · RevPAR: $932017 · RevPAR: $992018 · RevPAR: $1062019 · RevPAR: $1122020 · RevPAR: $332021 · RevPAR: $592022 · RevPAR: $852023 · RevPAR: $972024 · RevPAR: $982025 · RevPAR: $1002026 · RevPAR: $98$17954.9%$98

Values read from the chart. 2021-2025 are CoStar's annual 12-month values and 2026 its current figure; 2016-2019 are estimated from CoStar's 10-year ranges.

Source: CoStar, May 2026

OccupancyADRRevPAR
201663.0%$148$93
201765.0%$152$99
201867.0%$158$106
201969.0%$163$112
202030.0%$110$33
202145.0%$130$59
202255.0%$155$85
202358.0%$168$97
202456.0%$175$98
202555.9%$179$100
202654.9%$179$98

Seasonality is unusually strong for an Upper Midwest market. January and February occupancy runs from the high 30s to the mid-40s as leisure travel and conventions retreat in the cold. The summer window (June through September) routinely brings occupancy in the high 60s to low 70s. October is historically the third-strongest month, the back half of the conference season. December is mixed: holiday corporate events lift mid-month, but the week after Christmas is very soft. The 3-month (46.3%) and year-to-date (43.8%) figures capture the seasonal trough and should not be extrapolated to the full year.

Monthly occupancy and ADR, 2025 vs. 2026
0%20%40%60%80%$140$160$180$200JanFebMarAprMayJunJulAugSepOctNovDecJan · Occupancy 2025: 37%Feb · Occupancy 2025: 47%Mar · Occupancy 2025: 55%Apr · Occupancy 2025: 58%May · Occupancy 2025: 62%Jun · Occupancy 2025: 68%Jul · Occupancy 2025: 72%Aug · Occupancy 2025: 70%Sep · Occupancy 2025: 68%Oct · Occupancy 2025: 60%Nov · Occupancy 2025: 50%Dec · Occupancy 2025: 45%Jan · Occupancy 2026: 40%Feb · Occupancy 2026: 47%Mar · Occupancy 2026: 53%Apr · Occupancy 2026: 55%Jan · ADR 2025: $150Feb · ADR 2025: $158Mar · ADR 2025: $168Apr · ADR 2025: $175May · ADR 2025: $180Jun · ADR 2025: $190Jul · ADR 2025: $195Aug · ADR 2025: $192Sep · ADR 2025: $188Oct · ADR 2025: $180Nov · ADR 2025: $165Dec · ADR 2025: $158Jan · ADR 2026: $158Feb · ADR 2026: $162Mar · ADR 2026: $170Apr · ADR 2026: $178$178$1580%20%40%60%80%$140$160$180$200JanMarMayJulSepNovJan · Occupancy 2025: 37%Feb · Occupancy 2025: 47%Mar · Occupancy 2025: 55%Apr · Occupancy 2025: 58%May · Occupancy 2025: 62%Jun · Occupancy 2025: 68%Jul · Occupancy 2025: 72%Aug · Occupancy 2025: 70%Sep · Occupancy 2025: 68%Oct · Occupancy 2025: 60%Nov · Occupancy 2025: 50%Dec · Occupancy 2025: 45%Jan · Occupancy 2026: 40%Feb · Occupancy 2026: 47%Mar · Occupancy 2026: 53%Apr · Occupancy 2026: 55%Jan · ADR 2025: $150Feb · ADR 2025: $158Mar · ADR 2025: $168Apr · ADR 2025: $175May · ADR 2025: $180Jun · ADR 2025: $190Jul · ADR 2025: $195Aug · ADR 2025: $192Sep · ADR 2025: $188Oct · ADR 2025: $180Nov · ADR 2025: $165Dec · ADR 2025: $158Jan · ADR 2026: $158Feb · ADR 2026: $162Mar · ADR 2026: $170Apr · ADR 2026: $178$178$158

Values read from the chart; 2026 runs through April.

Source: CoStar, May 2026

Occupancy 2025Occupancy 2026ADR 2025ADR 2026
Jan37%40%$150$158
Feb47%47%$158$162
Mar55%53%$168$170
Apr58%55%$175$178
May62%$180
Jun68%$190
Jul72%$195
Aug70%$192
Sep68%$188
Oct60%$180
Nov50%$165
Dec45%$158

Minneapolis CBD vs. Bloomington and Rochester

The CBD has the highest ADR in its peer set by about $50 a night and the highest RevPAR by about $12. Where it lags is occupancy: 1,140 basis points below Bloomington and 660 below Rochester, the structural cost of remote work in a downtown corporate market. Bloomington's occupancy rests on the Mall of America, the airport next door and steady corporate offices (Polaris, HealthPartners, Toro). Rochester's RevPAR is the most defensive of the three thanks to the year-round Mayo Clinic, though its rate ceiling is lower.

MarketOccupancyADRRevPARRooms
Minneapolis CBD54.9%$179.17$98.4510,557
Bloomington66.3%$130.69$86.709,201
Rochester61.5%$130.41$80.186,025
Peer markets, 12 months
0%20%40%60%80%$0$50$100$150$200Minneapolis CBDBloomingtonRochesterMinneapolis CBD · Occupancy: 54.9%Bloomington · Occupancy: 66.3%Rochester · Occupancy: 61.5%Minneapolis CBD · ADR: $179.2Bloomington · ADR: $130.7Rochester · ADR: $130.4Minneapolis CBD · RevPAR: $98.5Bloomington · RevPAR: $86.7Rochester · RevPAR: $80.254.9%66.3%61.5%$179.2$130.7$130.4$98.5$86.7$80.20%20%40%60%80%$0$50$100$150$200MinneapolisCBDBloomingtonRochesterMinneapolis CBD · Occupancy: 54.9%Bloomington · Occupancy: 66.3%Rochester · Occupancy: 61.5%Minneapolis CBD · ADR: $179.2Bloomington · ADR: $130.7Rochester · ADR: $130.4Minneapolis CBD · RevPAR: $98.5Bloomington · RevPAR: $86.7Rochester · RevPAR: $80.2

Source: CoStar, May 2026

OccupancyADRRevPAR
Minneapolis CBD54.9%$179.2$98.5
Bloomington66.3%$130.7$86.7
Rochester61.5%$130.4$80.2

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Brands and franchise presence

CoStar tracks 74 properties in the Minneapolis CBD file; 51 are open and form the universe here. Eighteen are permanently closed (largely pandemic-era conversions, especially short-stay and aparthotel concepts), one is under construction (The West Hotel), one is proposed (20 Washington Avenue), and the rest are abandoned or demolished. The 51 open hotels hold about 10,557 rooms, matching CoStar's inventory, and they lean heavily to the upper tiers.

SegmentHotelsRepresentative brandsEst. share of rooms
Luxury3W (Foshay), Four Seasons, Hotel Ivy (Luxury Collection)~6%
Upper upscale20Hilton Minneapolis (826), Hyatt Regency, Marriott City Center, Royal Sonesta, Renaissance, Sheraton, Graduate, Embassy Suites, Curio, Tribute, Tapestry, Autograph, Indigo, Westin, Canopy~57%
Upscale11Courtyard, Delta, AC, DoubleTree Suites, Hyatt Place, Hilton Garden Inn, Element, Aloft, Residence Inn, Cambria~22%
Upper midscale and select service10Hampton, Best Western Plus, Moxy, Fairfield, TownePlace, Home2, Holiday Inn Express~12%
Midscale and economy2Tru by Hilton, Days Hotel by Wyndham~2%
Independent and boutique5Roami at Century Plaza, Hewing, The Chambers, Nicollet Island Inn, Minneapolis Hostel~3%

Two things stand out. First, more than 75% of rooms are upscale or above, more than any other Upper Midwest market and a direct reflection of urban corporate demand. Second, scale matters: the four largest hotels (Hilton Minneapolis 826 keys, Hyatt Regency 644, Marriott City Center 585, Royal Sonesta 360) hold more than 22% of inventory and have an outsized say in group block availability.

ParentHotelsNotable brands here
Marriott International16W, Westin, Sheraton, Marriott City Center, Renaissance, Courtyard, AC, Delta, Element, Aloft, Residence Inn, TownePlace, Fairfield, Moxy, Autograph, Tribute
Hilton Worldwide13Hilton Minneapolis, Embassy Suites, Curio, Tapestry, Graduate (now Hilton), Canopy, DoubleTree Suites, Hampton, Home2, Hilton Garden Inn, Tru
Independent and other8Roami, Hewing, Chambers, Nicollet Island Inn, Hostel, Kasa and others
Hyatt Corporation3Hyatt Regency, Hyatt Centric, Hyatt Place
IHG Hotels & Resorts2Hotel Indigo, Holiday Inn Express
Choice Hotels2Cambria, Radisson RED (now Choice)
Sonesta International1Royal Sonesta Minneapolis Downtown
BWH Hotels1Best Western Plus Normandy Inn & Suites
Wyndham Hotels & Resorts1Days Hotel University Ave SE
Four Seasons Hotels & Resorts1Four Seasons Minneapolis
Franchise parent presence, open hotels
Marriott InternationalMarriott International · Hotels: 1616Hilton WorldwideHilton Worldwide · Hotels: 1313Independent and otherIndependent and other · Hotels: 88Hyatt CorporationHyatt Corporation · Hotels: 33IHG Hotels & ResortsIHG Hotels & Resorts · Hotels: 22Choice HotelsChoice Hotels · Hotels: 22Sonesta InternationalSonesta International · Hotels: 11BWH HotelsBWH Hotels · Hotels: 11Wyndham Hotels & ResortsWyndham Hotels & Resorts · Hotels: 11Four SeasonsFour Seasons · Hotels: 11Marriott InternationalMarriott International · Hotels: 1616Hilton WorldwideHilton Worldwide · Hotels: 1313Independent and otherIndependent and other · Hotels: 88Hyatt CorporationHyatt Corporation · Hotels: 33IHG Hotels & ResortsIHG Hotels & Resorts · Hotels: 22Choice HotelsChoice Hotels · Hotels: 22Sonesta InternationalSonesta International · Hotels: 11BWH HotelsBWH Hotels · Hotels: 11Wyndham Hotels & ResortsWyndham Hotels & Resorts · Hotels: 11Four SeasonsFour Seasons · Hotels: 11

The report's chart shows these as shares of the 51 open hotels: Marriott 31%, Hilton 25%, independent and other 16%, Hyatt 6%, Choice 4%, IHG 4%, other parents (Sonesta, BWH, Wyndham, Four Seasons) 14%.

Source: CoStar property file and Reed Gizinski classification

Hotels
Marriott International16
Hilton Worldwide13
Independent and other8
Hyatt Corporation3
IHG Hotels & Resorts2
Choice Hotels2
Sonesta International1
BWH Hotels1
Wyndham Hotels & Resorts1
Four Seasons1

Marriott and Hilton hold 29 of the 51 open hotels, more than 56%. That duopoly is stronger than in suburban Upper Midwest markets and reflects how much downtown group business depends on their distribution systems. Hyatt is well represented but a distant third, and the Four Seasons (opened 2022) anchors the luxury tier.

Franchise gaps: who is not in the market

These parent families and brands are missing from the submarket and may be investment or development white space.

ParentBrands not presentBest fit for the CBDWhy
AccorSofitel, Pullman, Fairmont, Novotel, ibisSofitel or PullmanInternational luxury or upper upscale that plugs into the convention block and stands apart from Marriott and Hilton
Loews HotelsLoewsLoewsUpper upscale with strong group sales; a gap in non-Marriott convention-adjacent product
Pendry / MontagePendry, MontagePendryLifestyle luxury against the Four Seasons and W at the top of the rate band; works in the North Loop
Rosewood / SH HotelsRosewood, 1 Hotel, Treehouse, Baccarat1 HotelThe 1 Hotel concept fits the Mississippi riverfront and Mill District story
citizenMcitizenMcitizenMEuropean select-lifestyle brand for business transient; underbuilt in the U.S. Midwest
Standard / BunkhouseThe Standard, BunkhouseThe StandardStrong in core urban lifestyle; would do well in the North Loop or Mill District
ParentHere nowBrands of interest not hereNotes
MarriottW, Westin, Sheraton, Marriott, Renaissance, Courtyard, AC, Delta, Element, Aloft, Residence Inn, TownePlace, Fairfield, Moxy, Autograph, TributeRitz-Carlton, EDITION, JW Marriott, St. Regis, Le Meridien, GaylordEvery top Marriott luxury brand is missing: an opening for a high-end conversion
HiltonHilton, Embassy, Curio, Tapestry, Graduate, Canopy, DoubleTree Suites, Hampton, Home2, Hilton Garden Inn, TruWaldorf Astoria, Conrad, LXR, Tempo, Motto, SigniaThe luxury and high-end lifestyle tiers are missing
IHGIndigo, Holiday Inn ExpressKimpton, InterContinental, Crowne Plaza, Hotel Indigo (another), atwell suitesKimpton would fit a North Loop conversion; InterContinental is a natural convention-adjacent play
HyattHyatt Regency, Hyatt Centric, Hyatt PlacePark Hyatt, Andaz, Grand Hyatt, Thompson, Hyatt House, CaptionAndaz or Thompson would be the natural North Loop entries
ChoiceCambria, Radisson REDAscend Collection, Sleep Inn, ComfortAscend conversions are working in similar Tier 1 CBDs

Risks and headwinds

Hybrid work and office vacancy

Downtown office vacancy reached 23.4% by Q3 2025 (Cushman & Wakefield), and the core keeps losing occupied space as tenants shrink. Marcus & Millichap's 2026 forecast has metro-wide office vacancy moving only -30 bps, to 14.5%, still above its five-year average. For hotels that means fewer Tuesday-Thursday business room nights and continued pressure on weekday corporate rates. Until return-to-office picks up or major office-to-residential conversions finish, this is the single largest structural drag on the submarket.

Group pricing and the convention center

Modernizing the Minneapolis Convention Center is critical to competing for groups with Chicago, Indianapolis, Nashville and Denver. Delays or financing trouble could erode group bookings, hitting the four largest convention-block hotels (Hilton, Hyatt Regency, Marriott City Center, Royal Sonesta) hardest. Groups typically book 12-24 months out, so damage to the convention calendar takes about 18 months to show up in RevPAR.

Distressed assets and foreclosure

The W Minneapolis at the Foshay Tower entered foreclosure in early 2026 after a mortgage default, and The West Hotel was itself bought at a sheriff's sale in late 2024. Both are visible signs of the CBD's distressed-asset cycle. Distressed sales can pull down comparable prices, lift cap rates above CoStar's current 9.5%, and make lenders hesitant, delaying both new projects and refinancings. Several other downtown hotels carry CMBS debt underwritten to pre-2020 RevPAR.

Perception of safety and cleanliness

Meeting planner surveys and corporate bookers in 2022-2024 cited public safety as one reason some group business left the Twin Cities. The Minneapolis Downtown Council, the city and Hennepin County have invested in ambassador programs, larger clean-and-safe teams and better lighting, but recovery here is gradual, and high-profile incidents could quickly reverse it.

Bloomington and the suburbs

Bloomington's 9,201 rooms, its Mall of America location and 66.3% occupancy are a real alternative for groups and visitors who do not need a downtown address. It offers much lower ADRs (about $130 vs. about $179), strong meeting space and direct light rail to downtown Minneapolis. Smaller submarkets (Brooklyn Park, Plymouth, Maple Grove and Eden Prairie) keep adding suburban select-service hotels that pull leisure and small-group business out of the CBD.

RiskSeverityLikelihoodTime horizon
Hybrid work and sustained office vacancyHighVery highAlready realized; persistent
Convention center modernization slippingMediumMedium12-36 months
Distressed asset cycle (CMBS, foreclosures)HighHigh0-24 months
Public perception of safetyMediumMediumOngoing
Suburban and Bloomington competitionMediumHighOngoing
Insurance and operating cost inflationMediumHighOngoing

Outlook and opportunities

Near term (12 months)

The base case for 2026 is essentially flat RevPAR, with a modest occupancy recovery offset by little rate growth. STR data through January 2026 already shows Minneapolis with the biggest occupancy gain among the top 25 U.S. markets (+17.5%, to 50.6%) and the biggest RevPAR gain (+25.9%, to $63.01). That early strength reflects an unusually strong convention calendar, easy comparisons with early 2025 and no new supply. We expect trailing 12-month occupancy to settle at 55-57% by year end as the slow January-March period rolls out of the window.

Medium term (24-36 months)

Three forces drive the medium term. First, the pipeline stays exceptionally thin (288 rooms, 2.7% of inventory), which protects ADR. Second, several older CBD hotels may convert to residential, hostels or other uses, removing inventory over the next 36 months; the 18 already-closed hotels in CoStar's file show it happening. Third, the MCC modernization, the 2026 World Junior Hockey Championship, the 2026 Special Olympics USA Games and maturing leisure demand around the Mill District and North Loop should help occupancy normalize toward its 10-year average of 54-58%.

Scenario, trailing 12 months stabilized (mid-2027)OccupancyADRRevPARKey assumption
Base56%$183$102Modest return to office; pipeline on schedule; flat group calendar
Upside60%$188$113Stronger return to office; major convention wins; no new supply
Downside51%$175$89More office givebacks; group cancellations; a major hotel reopens or new supply slips in

Key opportunities

  • Conversion plays. The 20 Washington Avenue project is a template: secondary 1960s-1970s urban office buildings are trading at deep discounts and converting to hotels well below the cost of new construction. Boutique operators (Salt, Sage, Aparium, Filament) are likely buyers.
  • Distressed acquisitions. The W Foshay foreclosure and The West Hotel sheriff's sale set a comparable set for distressed urban acquisitions. Owner-operators with patient capital and group sales can underwrite to a 9.5%-10.5% stabilized cap rate on assets priced at $200K-$230K a room.
  • Brand white space. Andaz, Thompson, Kimpton, Pendry, citizenM, Sofitel and 1 Hotel are all missing, and any of them would underwrite as a North Loop or Mill District lifestyle play.
  • Group sales leverage. With only four hotels above 500 rooms, group bookers face a tight large-block market, so group ADR premiums should hold.

Download the underwriting model to run your own numbers on a downtown hotel.

Key takeaways

  1. Rate is the story; occupancy is the friction. Trailing ADR of $179 is above the 10-year 75th percentile and about $50 above Bloomington and Rochester. Occupancy of 54.9% is at the 10-year median but -1.7% on the year. Hotel values here are being held up by rate, not occupancy.
  2. The pipeline is genuinely thin. Just 288 rooms (2.7% of inventory) in two boutique projects, and no large branded full-service or select-service hotels scheduled. That protects rates for existing hotels and supports medium-term RevPAR.
  3. The distressed cycle is real and creates entry points. The W Foshay foreclosure, The West Hotel sheriff's sale and 18 permanently closed CBD hotels in CoStar's file make a clear distressed comparable set. Patient capital with group-sales capability has a window over the next 24 months to buy trophy and second-tier urban hotels at attractive bases.
  4. The most diversified demand in the region. Corporate, healthcare, convention, leisure, sports, government and university travel all contribute. That protects against a single-segment shock but leaves the CBD more exposed to the cycle than single-driver markets like Rochester (Mayo) or Bloomington (Mall of America).
  5. Brand white space at the top and in the middle. Accor, Loews, Pendry, 1 Hotel, citizenM, The Standard, Andaz and Thompson, Kimpton, and the top Marriott and Hilton luxury brands are all missing. Conversion economics now favor boutique and lifestyle entries, and the Mill District and North Loop are the best places for those flags.

Own a hotel in downtown Minneapolis? Request a hotel valuation and we'll tell you what it would sell for, or ask for a market report on your own market.


Sources and method. CoStar STR-aligned market report dated May 26, 2026; CoStar property inventory file (74 properties tracked, 51 open). Trailing 12-month figures and the 10-year context are from that CoStar report; trend points before 2020 are estimated from CoStar's 10-year ranges. Peer figures are from CoStar reports dated May 20-26, 2026 (Bloomington, Rochester). Employer counts are from the Minneapolis Downtown Council and 2024-2025 news reporting. Pipeline status was confirmed through the Star Tribune, Twin Cities Business and press releases. Chart values from the report's trend and monthly charts are read from the charts, as noted.

This report is for information only. It does not constitute an offer or solicitation, and it is not an appraisal or investment advice.

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